Curb Appeal Critical to Making a Good First Impression

When eager buyers pull up to your home to take the grand tour, it’s not the new flooring or granite countertops they see first. The first impression comes from the lawn and landscaping. If your lawn is filled with crabgrass and dandelions or your landscape beds are infested by weeds, buyers may not even walk through the front door to see the improvements you’ve made to the interior. A positive first impression is critical in helping to sell your home.

In real estate, it’s called "curb appeal." Research shows that a clean, well-maintained lawn can increase home value. According to an article in the June 4, 2007, issue of Money magazine, landscape improvements increase home value and selling price more than other home improvements. The article quotes a Michigan State University study that found high-quality landscaping increases a home’s value by 5 percent to 11 percent, depending on where it’s located. According to the article, "Landscaping adds more value than almost any other home renovation," and that "…even if homeowners are not planning a move right away, landscaping is the one home improvement that actually appreciates over time."

One of the biggest battles in lawn care comes from fighting crabgrass. An excellent weapon to win this battle comes from Dow AgroSciences in the form of Dimension^® specialty herbicide. Dimension provides season-long control of crabgrass, and controls more than 40 different annual grassy and broadleaf weeds before they appear.

Lawn care provided by trained professionals gives a thick, healthy lawn and makes a great impact on the overall appearance and value of your home. By focusing on prevention, homeowners can maintain thick, healthy turf and fight unwanted weeds. More importantly, the investment in maintaining a lush, green and weed-free lawn can dramatically increase your property value.

Dow AgroSciences and Dimension: Contributing to the quality of the world’s turf and lawns by putting the power of prevention to work.

Visit www.dimensionherbicide.com for more information about Dimension specialty herbicide.